Business Communication and Character

View Original

Improving Column Charts

So many charts about COVID-19 could be improved. Here’s one from a Business Insider article, which compares death rates for the flu and COVID-19.

Discussion:

  • What issues do you see in the graphic? (Hint: Check the x axis, and describe what the percentage on the y axis represents.) How would you fix the problems?

  • What are the consequences of designing charts in this way?

  • Find another recent chart to analyze. In what ways does the graphic convey information accurately, and how does it fall short?