The Wall Street Journal has uncovered internal emails, reports, and presentations that show Facebook’s communication struggles and contradictions. Some messages are in draft form and illustrate conflicts within the organization about how to manage apps and report on information. In one document, an employee wrote, “We are not actually doing what we say we do publicly.”

A document marked as attorney/client privileged, refers to a “whitelist,” which means that different standards apply to certain elite users. A WSJ writer explains the issue:

At times, the documents show, XCheck has protected public figures whose posts contain harassment or incitement to violence, violations that would typically lead to sanctions for regular users. In 2019, it allowed international soccer star Neymar to show nude photos of a woman, who had accused him of rape, to tens of millions of his fans before the content was removed by Facebook. Whitelisted accounts shared inflammatory claims that Facebook’s fact checkers deemed false, including that vaccines are deadly, that Hillary Clinton had covered up “pedophile rings,” and that then-President Donald Trump had called all refugees seeking asylum “animals,” according to the documents.

Other documents provide research about the negative impact of Instagram on teenage girls, including exacerbating body-image concerns and suicidal ideation. Yet, publicly, company officials have focused only on the benefits. During a congressional hearing, CEO Mark Zuckerberg said, “The research that we’ve seen is that using social apps to connect with other people can have positive mental-health benefits.” A spokesperson for Instagram told reporters that the negative impact on teens’ mental health is “quite small.”

So far, I don’t see a response from the company. This will be a difficult one to downplay, particularly with so many conflicting voices from within the company. This situation illustrates issues of transparency and integrity—inconsistency with Facebook’s stated values and public claims. Facebook might do best to acknowledge challenges and promise to do better, and then we would see whether they do.

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