Business Leaders Sign Letter to Top Officials

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Fifty CEOs and business school leaders signed a letter to President Trump and other top-ranking politicians urging action to allow for more international applications. The letter comes after a report by the Graduate Management Admissions Council showing declining applications.

Report conclusions follow:

[A]llowing top talent to study and work in the country of their choice helps create jobs, not take them. It offers insight into changing trends for historically talent-attracting and talent-supplying countries. Business school applications are a powerful metric—and forecast—of the success of individual economies in prioritizing talent and therefore leading innovation and growth. A survey of these latest metrics shows change in our midst—and for certain economies, warning signs for the future.

In their letter, the business leaders write that the U.S. is “needlessly capping our growth and can do better.” They urge U.S. politicians to allow more movement by taking the following action:

  • Removing “per-country” visa caps, modernizing our visa processing system, and reforming the H-1B visa program to make it possible for the most talented people to have a reasonable chance of gaining entry to the United States.

  • Creating a “heartland” visa that encourages immigration to the regions of the United States that could most use the vitality of these talented individuals.

Discussion:

  • Analyze the letter. Who are the primary and secondary audiences? What are the communication objectives? How do you assess the organization and writing style?

  • What persuasive communication strategies do the writers use? Which are most and least effective?

  • Analyze the report using the same questions.

  • How well does the infographic summarize the report conclusions? What could be improved?